Your ear to the market…

Welcome to the TAILORIT blog – the platform for information and inspiration. We will continuously keep you informed about fascinating industry-specific topics, evaluate current fashion retail trends and visualize innovative store concepts. Get inspired – Change works.

Is language the medium of the (retail) future? - Part 2

Posted on 04/11/18 by Dr. Michael Baurschmid - Manager

Will consumers be more likely to search for offers per voice in the future? Or won't that be relevant in the shopping context?

Basically, speech input offers convenient possibilities that can improve the usability of online shops and should therefore be taken into account by retailers. Precisely because networked speakers such as Amazon's Dot or Google Home and the vast number of newly developed devices that integrate Amazon Alexa, Apple HomePad or Google Home are getting consumers used to interacting with devices by voice.

Is language the medium of the (retail) future? – Part 1

Posted on 03/27/18 by Dr. Michael Baurschmid - Manager

How will voice search and voice interaction impact digital commerce?

“Voice commerce” has been discussed for some time, but a real breakthrough can only now be seen through the increasing demand for commercial voice systems of Amazon Alexa and Google Home, among others. It’s not only a trending topic at the U.S. trade fairs (CES, NRF Retail Show) but also at many German events. 

Online and offline – always one step ahead of the customer

Posted on 03/07/18 by Uwe Quiede - Principal

We haven’t even entered what interests us in the search engine yet, but already various product recommendations are popping up on the right side of the screen.  

Web crawlers and algorithms are trailing us as we browse through online shops, tracking our behavior, interests and desires. Our online profiles are developed and used to target us with exactly the information and product offers that we apparently need.

But: Does the same principle work for the offline-world?

Fulfilling customer expectations – with supply chain insights

Posted on 02/22/18 by René Preloger - Partner

Declining margins, high inventories, fast pace and substantial fluctuations in consumer demand: companies’ supply chains are facing more and more complex challenges. For this reason, there is a need to reconcile various tension fields such as flexibility vs. planning, dynamism vs. stability and innovation vs. profitability.

“You can’t manage what you don’t measure.” – Peter Drucker

The Hitchhiker’s Guide to Digitalization: Part 6

Posted on 02/07/18 by Mirco Schönebeck - Principal

"I’ve spoken with the board computer."

"And what did it say?"

"It hates me."  

(Quote from The Hitchhiker’s Guide to the Galaxy).

This piece here is an intermezzo. A small break on the path through digitalization. My personal pause to have a look at the compass.

Artificial intelligence in fashion design - real creativity or creative catalyst?

Posted on 01/24/18 by Merle Vick - Consultant

A dystopian vision that sounds more like science fiction than reality is that artificial intelligence systems will surpass the intellect of mankind in all its manifestations in the future – thereby making the human unnecessary. In fact, artificial intelligence is already superior to human beings in certain areas: AI systems are successfully used in case law, translation services are becoming more and more accurate through artificial intelligence and algorithms have even been used to find suitable therapies for cancer patients.